The text describes a quieter but pervasive form of fashion-industry exclusion: Black models were pressured to abandon natural hairstyles in order to satisfy conservative casting standards. Model Adesuwa Aighewi reportedly locked her hair and was warned that she might receive fewer, or no, casting calls because of her dreadlocks, while other Black women associated with modeling agencies were forced to straighten their hair. The prejudice was not presented as a single scandal involving one executive, but as an entrenched aesthetic system that treated Eurocentric hair as more commercially acceptable and locs as unprofessional, politically coded, or difficult for stylists to manage. The page also notes that no Black Miss America winner had worn locs at the time discussed, suggesting how pageant ideals of respectability reinforced the same hierarchy. Resistance became visible on international stages: Zahra Redwood, a Rastafarian and Miss Universe Jamaica in 2007, wore her locs in competition; Sanneta Myrie became the first Miss Jamaica World contestant to wear locs at Miss World in 2015; and Dee-Ann Kentish-Rogers won Miss Universe Great Britain in 2018 with natural locs. Their appearances challenged the idea that Black women had to chemically alter or conceal their hair to be considered elegant, employable, or crown-worthy, although the source does not identify specific agencies, contracts, lawsuits, or disciplinary proceedings.
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AI concept artworkArchive Record · 2000s–2010s
The Casting Barrier: How Locs Were Treated as a Liability in Fashion and Pageantry
Fashion modeling agencies and international beauty-pageant industry / 2000s–2010s
The text describes a quieter but pervasive form of fashion-industry exclusion: Black models were pressured to abandon natural hairstyles in order to satisfy conservative casting standards. Model Adesuwa Aighewi reportedly locked her hair and was warned that she might receive fewer, or no, casting calls because of her dreadlocks, while other Black women associated with modeling agencies were forced to straighten their hair. The prejudice was not presented as a single scandal involving one executive, but as an entrenched aesthetic system that treated Eurocentric hair as more commercially acceptable and locs as unprofessional, politically coded, or difficult for stylists to manage. The page also notes that no Black Miss America winner had worn locs at the time discussed, suggesting how pageant ideals of respectability reinforced the same hierarchy. Resistance became visible on international stages: Zahra Redwood, a Rastafarian and Miss Universe Jamaica in 2007, wore her locs in competition; Sanneta Myrie became the first Miss Jamaica World contestant to wear locs at Miss World in 2015; and Dee-Ann Kentish-Rogers won Miss Universe Great Britain in 2018 with natural locs. Their appearances challenged the idea that Black women had to chemically alter or conceal their hair to be considered elegant, employable, or crown-worthy, although the source does not identify specific agencies, contracts, lawsuits, or disciplinary proceedings.
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